Digital Marketing Executive

Digital Marketing Executive – Join the team at West Dean (West Sussex)

Are you creative and analytical? Do you love turning insight into impact and ideas into engaging digital experiences?

This is your opportunity to shape the digital voice of West Dean College - an internationally recognised centre for arts, design, craft and conservation set within the breathtaking South Downs National Park, with a London campus home to the prestigious KLC School of Design.

We are looking for a proactive, detail-driven Digital Marketing Executive to help grow our audiences, and strengthen our brand.

Role details

Job title:      Digital Marketing Executive
Location:     West Dean, West Sussex (PO18 0QZ)
Hours:         35 hours per week (Monday–Friday)
Salary:         £26,000 per annum
Contract:     Permanent
Holiday:      33 days inclusive of bank holidays

What you will be doing

   You will:

• Optimise website content, structure and UX to improve engagement and conversion

• Drive SEO performance through keyword research, on-page improvements and testing

• Create and launch engaging email campaigns and automated journeys

• Support and optimise paid digital campaigns across Google, Meta and LinkedIn

• Analyse performance data (GA4 and other tools) to uncover insights and recommend improvements

• Monitor online reviews and competitor activity to keep us ahead of the curve
  
  

You will play a key role in ensuring our digital activity is insight-led, commercially effective and continuously improving.

Why this role is special

West Dean are offering an exciting opportunity to make a real impact within one of the UK’s most distinctive cultural institutions.

• Work in a creative, heritage-rich environment

• See the direct impact of your campaigns on student recruitment and commercial growth

• Collaborate with passionate colleagues across arts, education and hospitality

• Help shape the digital experience of a unique organisation bridging countryside and city life
  
  
  

About you

If you are creative, organised and confident working with data and enjoy balancing big-picture thinking with attention to detail and take pride in delivering work that performs -then this is the role made for you! 

You will thrive if you have:

• Proven experience in digital marketing

• Strong knowledge of SEO, UX and digital best practice

• Confidence using analytics platforms (GA4), CMS and email marketing systems

• Excellent copywriting and communication skills

• A proactive, solutions-focused mindset

• The ability to manage multiple projects and deadlines
  
  
  

Perks & benefits

• Generous pension scheme

• Life assurance (up to 6× salary)

• Employee Assistance Programme and Mental Health First Aiders

• Free and discounted short courses

• Free entry to gardens and site facilities

• Staff discounts on accommodation, food and drink

• Complimentary hot drinks, fruit and biscuits

• Free on-site parking at West Dean campus and Cycle to Work scheme
  
  

If you are ready to bring creativity, insight and energy to a role where your work truly makes an impact, we would love to hear from you  - apply now via our careers page!